Post lockdown priorities are, understandably, dominating the national conversation as we return to previous routines with a new-found appreciation for friends, families, publicans and hairdressers.
With the Government describing this return to normal as “irreversible”, there’s no doubt that confidence will override the trepidation that seemed to overshadow life whenever lockdown was previously unlocked.
Innovation & Technology in Transport – ITT Hub represents one of the first major business events to take place in more than a year, something that is expected to bring an added frisson of excitement to this launch trade show. The chance to reconnect, have face to face conversations, watch real-life demonstrations, and look people in the eye.
We are closer to this event now than the start of a lockdown which will have lasted four long months, with no UK trade shows in almost 18 months
Business events can’t compete with joy that of social occasions; however, they are fundamental to a return to normal.
Arriving at the Farnborough International Exhibition and Conference to meet, chat, do business, and see the leaps in technology that have been achieved while the world went quiet will be a strong signal that light has arrived at the end of a long and dark tunnel.
Masks are likely to remain, hand sanitiser will be everywhere, and social distancing is going to continue in some form but being a visitor at ITT Hub will be an experience simply because it will be an occasion to celebrate that business is back.